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News
4/22/10: Claudio's article on "Enticing Latino Grocery Shoppers to Purchase at your Store" is published by PORTADA, a publication focused on Latino marketing out of New York City. For full article click here
1/23/10: Claudio's article on "Adapting Brand Communication to Latino Culture" is published by EzineArticles.com Check it out if you want learn about adapting strategies. For full article, click here
12/7/09: SAN FRANSICO, November 7, 2009, IM International Marketing LLC has been selected for the 2009 Best of Business Award in the marketing consulting services category by the Small Business Commerce Association (SBCA) For full article, click here 10-5-09: Claudio's article on "Brand Latinization" is published by EnzineArticles.com. Check it out!! http://EzineArticles.com/?id=3057757
8-26-09: Claudio Perez-Korinko is hired as an adjunct instructor at Avila University to teach international marketing.
8-31-09: Hector Viruega, a native of Mexico City, Mexico is hired as an Account Executive Latino Marketing. Hector brings eight years of experience in business and is an MBA graduate from Baker University. He will be focused on business development in the US Hispanic market and marketing support in Latin America.
12-24-08: IM International Marketing, LLC qualified as a Minority-Owned Business Enterprise and received its MBE certification by the State of Missouri. 11-21-08: Claudio Perez-Korinko was appointed by the state to the Complete Count Committee of Missouri to identify specific areas or groups of individuals that are isolated geographically, linguistically, racially and culturally.
10-21-08: Claudio Perez-Korinko is elected president for the Kansas City chapter of the National Society of Hispanic MBAs.
6-4-08: Claudio Perez-Korinko is recognized by the International Trade Council for his presentation on "Doing Business in Chile."
5-28-08: Claudio Perez-Korinko is reappointed as a member to the Hispanic Business, Trade and Culture Commission for the state of Missouri.
12-31-07: Claudio Perez-Korinko is recognized by the National Society of Hispanic MBAs for his leadership and commitment to the organization.
2008 Articles
To turn Latino consumers and business owners into an opportunity market, the small banking sector must go beyond the surface strategies. To learn more about it, please click on the link below. Latino Consumers and Community Banking
2007 Published Articles
Central and South America have a lot more to offer than just a tourist destination. To learn more a bout it, please click on the link below. Latin American Marketing
U.S. companies have finally realized how important and diversed the U.S. Hispanic consumer is to the economy. To learn more about it, please click on the link below. Targeting the U.S. Hispanic Market
2006 Published Articles
Take a resoned approach to determining whether global expansion is right for your business. To learn more about it, please click on the link below. Four Steps for International Market Entry
Export opportunities to Central America have never looked better! To learn more about it, please click on the link below. Doing Business in Central America
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